Friday Free For All: Do Follow Along for Free Link & Traffic Tips

Friday Free For All: Do Follow Along for Free Link & Traffic Tips

This Friday we will progress through a series of FREE items for the benefit of your website or blog:  FREE Link Building with Do Follow …

January 22, 2009 FREE for All, SEO 11 Comments

Target Markets & Segmentation: Using Marketing Resources Wisely

Target Markets & Segmentation:  Using Marketing Resources Wisely

Surprisingly, many companies approach marketing with a goal to sell some stuff to somebody. Not so surprisingly, their resources are quickly spent with little or …

January 21, 2009 Marketing 2 Comments

Apparently My Husband Likes Botox Parties with His Girlfriends :-) Know Your Customers

Apparently My Husband Likes Botox Parties with His Girlfriends :-)  Know Your Customers

My husband recently received an invitation from a local doctor to attend an evening that included free botox for  guests and suggested that he “bring …

January 19, 2009 Marketing 1 Comment

Friday Free for All: Free Stuff for Your Business

Friday Free for All:  Free Stuff for Your Business

It’s Friday and time for the Friday FREE for All – a quick sprint through some great FREE finds around the web.     This …

Connecting Your Selling Process with the Buyers Buying Process

Connecting Your Selling Process with the Buyers Buying Process

” What we got here is a failure to communicate.” – Cool Hand Luke, 1967 How many times have you set out to buy something …

January 13, 2009 Marketing Comments Off

Friday FREE for ALL: Great Free Finds Around the Web

Friday FREE for ALL: Great Free Finds Around the Web

It’s a Friday FREE for ALL! In our travels around the web, we have seen some great finds and wanted to pass them along. Free Icons, Free Press Release Distribution, Wet Floor Maker to make Reflection Images, a New Free Social Blog Directory and a bit of humor.

January 8, 2009 FREE for All 3 Comments

“So What?” Marketing:Defining Features & Maximizing Unique Benefits

“So What?” Marketing:Defining Features & Maximizing Unique Benefits

The ability to clearly communicate the unique benefits of a product or service is critical for achieving marketing success and should be consistent in all …

January 7, 2009 Marketing Comments Off

The Marketing Discovery Process

The Marketing Discovery Process

Here, we borrow from the legal process – attorneys generally hate it when marketers borrow from their profession (think “actionable”).  The discovery process is a …

January 5, 2009 Marketing Comments Off

Start the Year by Getting Back to the Marketing Basics

Even in today’s world of marketing with so many online and offline choices, good marketing begins with the basics – an assessment of where you …

January 1, 2009 Marketing 5 Comments

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