73.1% of North America is using the internet. Can they find you?
Source: Internet World Stats, rates based on full year 2008.
Search Engine Optimization
Search engine optimization, or SEO, is a process that enables prospects to find your site using organic, or free search. SEO is one of the most cost effective ways to promote a [...]
It’s a productivity free for all: Remember The Milk ~ Instapaper ~ Google Tools
Remember the Milk
Manage your tasks quickly and easily with Remember the Milk. Track, share, send, publish and organize tasks using the easy-to-use interface that even has maps to see where your tasks are located in the real world. [...]
“Reports of my death have been highly exaggerated.”
Samuel Langhorne Clemens (Mark Twain)
We last discussed Awareness Activities, the first in the three categories of marketing opportunities. While I have been advised by some in recent times that offline marketing and advertising is dead-finished- no more, I think there are a few gasps of breath left [...]
Awareness
Definition: knowledge
Antonyms: ignorance, insensitivity, obliviousness, unawareness, unconsciousness
(Answers.com)
A marketing strategy is designed to outline a strategic process that allows businesses to concentrate their limited resources on the best opportunities to increase sales and achieve a sustainable competitive advantage in the marketplace. From the numerous potential opportunities that exist, a marketing plan can then be [...]
It’s a Valentine’s Day Edition of the Friday Free For ALL! Free Avatars ~ Free Design Ideas ~ Free Scripts ~ and The Most Original FREE Valentine’s Greeting You Can Send
Free Avatars
In need of a new avatar or profile image? Check out the thousands of free avatars available over at Free Avatars. Need a dose [...]
Arguably the best point guard ever to play in the NBA, Magic Johnson, exemplified the qualities required of a point guard – running the offense, controlling the tempo, ensuring players are communicating and having a complete understanding of the game plan.
In a similar manner, marketing positioning is the point guard of your marketing communications. [...]
“Insanity: doing the same thing over and over again and expecting different results.”
- Generally attributed to either Albert Einstein or Ben Franklin
Remember back in the good old days when small business marketing was simple? Get a sign printed for the door, place a yellow page [...]
What’s FREE this week? FREE Software ~ FREE Original Art Contest ~ Find Your Friends FREE with Google Latitude
Free Software
Don’t forget to drop by cnet for loads of free software downloads, with the most comprehensive collection of free and free-to-try software on the web. From business to communications to productivity software, you can find [...]
“Keep your friends close and your enemies closer.”
Sun-tzu, The Art of War, 722-481 BCE or 403-221 BCE
Anyone that has spent much time in the corporate world has heard this quote more than a few times, but in the real world of small business, can it still be applied to knowing your competition?
Absolutely. It takes [...]
