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The Marketing Point Guard: Positioning and Messaging

The Marketing Point Guard: Positioning and Messaging

Arguably the best point guard ever to play in the NBA, Magic Johnson, exemplified the qualities required of a point guard – running the offense, …

February 11, 2009 Marketing 2 Comments

Brand, Business, Consulting, Marketing, Marketing and Advertising, Marketing message, marketing positoning, marketing strategy, Positioning, Small business

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